Matco Foods – Premium Basmati Rice & Food Solutions

Matco Foods Product Launching Ceremony, 2024"

3 May 2024 Author

We're excited to introduce our latest range of recipe mixes, meticulously crafted to bring authentic flavors straight to your kitchen. Our newest offerings include:

Biryani Range: Experience the rich and aromatic flavors of traditional biryani, perfected in our easy-to-use recipe mix.

Curry Range: Delight your taste buds with our flavorful curry range, made with the finest ingredients to ensure an unforgettable dining experience.

BBQ Range: Elevate your BBQ game with our specially curated range of BBQ recipe mixes, designed to add a burst of flavor to your grilled dishes.

Garlic & Ginger Paste: Our convenient garlic and ginger paste is the perfect addition to any dish, adding depth and richness to your cooking. We want to extend a huge thank you to our incredible team and all our stakeholders for making this launch possible. Here's to many more successes together!"

Matco Foods Excels at Gulfood Dubai 2024

19-23 feb 2024 Author

Matco Foods proudly participated in Gulfood Dubai 2024, one of the world's largest and most influential food and beverage exhibitions.

Showcasing Excellence

At the event, we showcased our diverse range of high-quality food products, including Basmati rice, spices, and recipe mixes.

Connecting with Industry Leaders

Gulfood Dubai provided us with an exceptional platform to connect with industry leaders, explore new market trends, and showcase our commitment to quality and innovation in the food industry.

Positive Feedback and Valuable Connections

We engaged in insightful discussions, established valuable connections, and received positive feedback on our innovative product range.

Committed to Excellence

Matco Foods is dedicated to delivering excellence and meeting the evolving needs of our customers worldwide.

Looking Ahead

We are grateful for the opportunity to participate in such a prestigious event and look forward to continuing to drive innovation and excellence in the food industry.

Thank you to everyone who visited our booth at Gulfood Dubai 2024. Your support and feedback are invaluable as we continue to grow and evolve.

Matco Foods at Karachi Eat Food Festival 2024!

jan 2024 Author

Matco Foods was thrilled to be a part of the Karachi Eat Food Festival 2024, and it was an absolute delight to see the overwhelming response from the visitors. Our stall, designed in the nostalgic shape of the old Empress Market, became an instant hit, resonating perfectly with our theme, 'Purana Chaawal'.

The festival attendees were captivated by the aesthetics of our stall and thoroughly enjoyed the experience. Many influencers covered our stall, praising the attention to detail and the ambiance we created.

We engaged with our visitors through samplings, allowing them to taste our delicious offerings. Our photo booth was a major attraction, offering a fun and interactive way for visitors to engage with our brand.

At the event, we proudly served dishes, including the renowned Karachi Biryani, Makta Fries, flavorful soups, and crispy fried chicken. It was a joy to see everyone relishing the authentic flavors we had to offer

We are incredibly grateful for the overwhelming response and look forward to participating in more such events, bringing the best of Matco Foods to food lovers everywhere.

Celebrating International Women's Day 2024 at Matco Foods"

8 March 2024 Author

On this International Women's Day 2024, Matco Foods proudly celebrates the remarkable talents, bravery, and leadership that women bring to our team. At Matco Foods, we believe in the power of inclusivity, and today, we shine a light on the achievements of women while promoting equality within our organization. We recognize the invaluable contributions of women in every aspect of our business, from leadership roles to every level of the workforce. Their dedication, passion, and expertise are instrumental in driving our company forward. In celebration of International Women's Day, we take this opportunity to reflect on the progress we have made and the work that still lies ahead in achieving gender equality. While we have made significant strides, there is still much to be done to ensure that women have equal opportunities, representation, and recognition in the workplace and beyond. This year's International Women's Day theme, 'Break the Bias,' reminds us of the importance of challenging stereotypes, bias, and discrimination to create a more inclusive and gender-equal world. At Matco Foods, we are committed to fostering a culture where diversity is not only accepted but celebrated, and where everyone has the opportunity to thrive and succeed. As part of our ongoing efforts to support women in the workplace, we have implemented various initiatives aimed at promoting gender equality, including mentorship programs, leadership development opportunities, and flexible work arrangements. We are also proud to have a diverse and inclusive workforce, with women occupying leadership positions across the organization.

Matco Foods released a short film titled “Purana Chaawal”"

25 January 2024 Author

Matco Foods, Pakistan’s Largest Basmati Rice Exporter and one of the pioneers of packaged basmati rice in Pakistan celebrates its 60th Anniversary and the 25th Silver Jubilee of its flagship brand FALAK this year. To mark this milestone FALAK released a short film titled “Purana Chaawal”. In Urdu, the term Purana Chaawal means a very experienced and wise person. For rice specifically, “Purana Chaawal” means Aged Rice. In this Film, FALAK is paying tribute to the Purana Chaawal in our lives. Our elders, teachers, friends & mentors, who have shared their wisdom, experience, knowledge, and their recipe for a fulfilling life with us. FALAK Basmati Rice is literally Pakistan’s “Purana Chaawal”- Perfectly Aged Rice full of aroma and flavor. In the “Purana Chaawal” campaign, the pure & emotional bond between a Nani & her granddaughter is depicted. The film showcases the journey of the granddaughter who explores her cultural roots and traditions, and in time becomes a “Purana Chaawal” herself. It’s a beautiful story of rebuilding confidence, giving hope, and passing on of culinary knowledge and wisdom. The message is communicated in a lighthearted and emotional manner. Jami and Saima Saleem of Azad Films have been instrumental in bringing the concept of FALAK “Purana Chaawal” to life. FALAK has positioned itself as the category captain by being the only rice brand in Pakistan to have developed a film of this magnitude. FALAK has set a new standard in the Pakistani Basmati Rice Industry with this campaign and positioned itself as “The Purana Chaawal” from Pakistan with over 25 years of experience. FALAK is exported to over 45 countries worldwide. It is the #1 Pakistani Rice brand in the international market and the market leader in Pakistan in the Branded Rice category with 40% share as per Kantar (2022-2023). Click here to watch our Falak Purana Chaawal Film https://www.youtube.com/watch?v=HeH3D9-6GHs

Matco Foods Steals the Show at Karachi Eat Food Festival 2022"

2022 Author

Matco Foods, a leading name in the food industry, once again captivated the taste buds of food enthusiasts at the Karachi Eat Food Festival 2022. The festival, known for its celebration of diverse culinary experiences, provided the perfect platform for Matco Foods to showcase its tempting array of fries, fried chicken, and biryani. At the festival, Matco Foods offered a delectable selection of irresistible treats, including crispy fries, mouthwatering fried chicken, and aromatic biryani. Matco Foods’ stall theme of fried chicken stole the show at the festival. The aroma of freshly fried chicken, coupled with the tantalizing flavors, attracted a large crowd to the Matco Foods stall. Visitors couldn't resist the temptation as they indulged in the crispy, golden goodness of Matco Foods' signature fried chicken. The response from festival-goers was overwhelming, with many expressing their love for Matco Foods' delicious offerings. The perfect blend of flavors, quality ingredients, and impeccable preparation left a lasting impression on everyone who visited the Matco Foods stall. “We are thrilled to have been a part of Karachi Eat Food Festival 2022,” said Iftikhar Farooqui – Senior Marketing manager of Matco Foods. 'It was truly gratifying to see so many people enjoying our food. We are committed to delivering exceptional taste and quality, and the positive feedback we received at the festival is a testament to that.' Matco Foods' participation in Karachi Eat Food Festival 2022 was yet another successful chapter in its journey to delight food enthusiasts with its delicious and flavorful offerings.

Oxfam and Matco Foods team up against rural poverty"

June 14, 2017 Author

Under the project called ‘Towards a Gender Transformative and Sustainable Basmati Rice Value Chain in Pakistan’: Matco and Oxfam aim to work with rice growers and workers in 10 villages in Punjab as a pilot project. The overall objectives of the project is 'Empowered and organized women and men rice growers and workers in Punjab, Pakistan achieving better prices for their sustainably produced rice, earning a higher income, and lobbying for improved working conditions'. Expressing his views on the occasion, Faizan Ghori, Director, Matco Foods said, “As a responsible corporate citizen, Matco is delighted to partner with Oxfam to help improve the livelihood of farmers in the Basmati rice growing areas of Pakistan. We believe this initiative has both a social and commercial impact. Greater productivity and sustainable production of rice will help farmers and also strengthen Matco’s supply chain.” Oxfam’s Programme Director Ms. Javeria Afzal and Senior Programme Manager Mr. Qaisar Arafat were present at the signing ceremony. Speaking at the MoU signing ceremony, Ms Javeria Afzal noted that rice growers in Pakistan have limited opportunities for learning improved farming practices such as integrated pest management, alternatives to chemical fertilizers and water management. Moreover, Ms Afzal said a lack of understanding of market dynamics means many growers are unable to get a fair price for their produce. “Rice growers, most of whom are women in children working for low wages, are among some of the most vulnerable and marginalized in the rice industry,” she said. The goal of the collaboration is to fight poverty and improve food security by implementing a joint development project. Matco Foods has shown willingness to develop partnership and collaboration on rice value chain work in Pakistan. Under the Rice value chain project in Muridke, Sheikhupura district, Matco Foods will support in providing technical support on sustainable rice production practices and improve knowledge and agricultural practices at field level. About Matco Foods Matco Foods Limited is a leading publicly-traded agri-business in South-Asia, providing convenient packaged consumer goods and quality ingredients. The company’s products include predominantly basmati rice, rice syrup, rice protein, rice maltodextrin, Himalayan pink salt and other gourmet salts, spices, dessert mixes, rice flour, gram flour and many more. Matco has global portfolio of more than 150 corporate customers. It is the only agro processing company in Pakistan in which the International Finance Corporation (IFC) (World Bank Group) has invested equity. The company exports to over 65 countries and the flagship brand Falak is available in over 50 countries globally. About Oxfam in Pakistan Oxfam has been working in Pakistan since 1973. We work with local groups, organisations and government to improve the life and livelihoods of people living in poverty and social exclusion. We also work to provide humanitarian assistance and promote a safe environment for people affected by disasters. We focus on ensuring poor women’s access to land and economic opportunities; ending violence against women and girls; ensuring people’s food security and access to essential services; increasing communities’ resilience to disasters and climate change. We work with local civil society to promote social justice, equal rights for all and responsive governance.

Matco Foods Limited signs agreement for expansion of Rice Glucose and Rice Protein Plant"

Karachi, Mar 3rd 2018 Author

Matco Foods Limited signed an agreement for the supply of a 20,000 Tons per year Rice Glucose manufacturing plant with Beijing Meckey Engineering Co. This new expansion will increase the total production capacity of the company to 30,000 Tons of Rice Glucose and 3,000 Tons of Rice Protein respectively per year.. Khalid Ghori, CEO of Matco Foods spoke at the signing ceremony that “The new plant will include 2,000 tons of rice protein section also and also a spray dryer plant to manufacture 2,000 tons of maltodextrin per year, which will contribute towards import substitution” The signing ceremony was witnessed by Jawed Ali Ghori, Chairman Matco Foods and Dr. Tariq Ghori, Director Sales & Marketing. Matco Foods Limited is committed to ensuring the best quality food products for its customers around the world. The company’s steep ascent as the customers’ preferred brand in the local and international markets reflects its remarkable success in keeping its long-term pledge to its customers. In a historic milestone, Matco Foods Limited was formally listed on the Pakistan Stock Exchange (PSX) in the first IPO for the year 2018 adding another company in the Food Sector on the PSX board About Matco Foods Matco Foods Limited is a leading publicly-traded agri-business in South-Asia, providing convenient packaged consumer goods and quality ingredients. The company’s products include predominantly basmati rice, rice syrup, rice protein, rice maltodextrin, Himalayan pink salt and other gourmet salts, spices, dessert mixes, rice flour, gram flour and many more. Matco has global portfolio of more than 150 corporate customers. It is the only agro processing company in Pakistan in which the International Finance Corporation (IFC) (World Bank Group) has invested equity. The company exports to over 65 countries and the flagship brand Falak is available in over 50 countries globally.

Matco Foods Limited announces successful closing of its Book Building process of its IPO"

Karachi, 24th January 2018 Author

Matco Foods Limited, one of Pakistan’s leading agri-business’s, with a global portfolio of over 150 corporate clients and exports to over 60 destinations worldwide, announced the successful closing of the book building process of its initial public offering on 24th January 2018. A total offer of 30,418,770 shares was made against the offer size of 29,143,000 million ordinary shares, at a strike price of Rs.26.00. The gross proceeds to Matco Foods Limited from this offering were Rs. 757 million before deducting underwriting discounts, commissions and offering expenses. Successful bidders shall be provisionally allotted 75% of the issue size i.e. 21,857,000, and the remaining 25% i.e. 7,286,000 shall be offered to retail investors and the general public at Rs.26.00 per share. In case the retail and general portion of the issue remains unsubscribed, the shares will be allotted back to the successful bidders on pro rata basis. Date of Public Subscription is from 29th and 30th January, 2018 inclusive, from 9:00am and 5:00pm. Muslim Commercial Bank (MCB) acted as book-running managers for the offering, and Arif Habib Limited acted as the consultant to the issue. Matco Foods Limited expects to use the net proceeds from this public offering for the expansion of its Rice Glucose and Protein Plant from 10,000 MT of glucose and 1,000 MT of protein production capacity per annum to 30,000 MT of glucose and 3,000 MT of protein respectively. The offering was made only by means of a prospectus. A copy of the final prospectus related to the offering was filed with the Securities and Exchange Commission Pakistan may be downloaded from the following websites: www.matcofoods.com, www.arifhabib.com, www.mcb.com, www.psx.com and www.cdcipo.com. This press release shall not constitute an offer to sell or the solicitation of an offer to buy, nor shall there be any sale of these securities in any state or jurisdiction in which such offer, solicitation or sale would be unlawful prior to registration or qualification under the securities laws of any such state or jurisdiction. About Matco Foods Matco Foods Limited is a leading publicly-traded agri-business in South-Asia, providing convenient packaged consumer goods and quality ingredients. The company’s products include predominantly basmati rice, rice syrup, rice protein, rice maltodextrin, Himalayan pink salt and other gourmet salts, spices, dessert mixes, rice flour, gram flour and many more. Matco has global portfolio of more than 150 corporate customers. It is the only agro processing company in Pakistan in which the International Finance Corporation (IFC) (World Bank Group) has invested equity. The company exports to over 65 countries and the flagship brand Falak is available in over 50 countries globally.

Matco Foods invests Rs. 1.4 billion for a new Corn Starch Facility"

Author

Matco Food has decided to setup a Corn Starch Processing Plant in Allama Iqbal Industrial Estate SEZ, Faisalabad with an estimated investment of Rs. 1.40 billion which will be financed through mix of debt and equity. The capacity of plant will be 200 Tons Per day of Corn Grinding which will produce 40,000 MT of Corn Starch per year and 18,000 MT of Animal Feed per year. As per research, the market size for Corn Starch in Pakistan is growing by nearly 5-7% per year which means the size of the market will double in the next 10 years. The corn starch is used majorly by textile industry followed by food & pharma sector and paper & board sector in Pakistan. Considering the expected investment in textile industry and next 5 year textile policy, the Company is expecting the increase in the corn-starch demand in Pakistan. Corn Starch Business complements Matco’s existing Rice Glucose Division which caters to the same market of confectionary, food segment where Corn Starch is sold. Rice Protein, and Rice Bran from existing business also complements the Corn Gluten products as it will be sold in the Animal Feed segment. Matco will rely on its existing distribution network of Rice Glucose and Maltodextrin to market to existing customers and establish potential new customers. Matco has distributors in Karachi, Lahore, Faisalabad, Gujranwala, Peshawar, Sukkur, Hyderabad, Multan and other major cities. Corn is the 3rd Largest Food Crop of Pakistan at 7.2 Million Tons of annual production. There is only one existing player with sufficient scale and market dynamics suggest that customer base is looking for other options of supply. Whereas, investment in Allama Iqbal Industrial Estate Special Economic Zone – Faisalabad will allow us tax holiday for 10 years. Further, Faisalabad is ideally located close to the main corn growing divisions of Faisalabad, Sahiwal and Multan. Matco Foods Chief Executive Mr. Khalid Sarfaraz Ghori said that Matco already produces paddy and rice from the same growing areas where corn is grown – Jhang, Okara, Pakpattan and has links with suppliers for corn. Matco has extensive experience of procurement of agricultural raw material and we have experience of export marketing for over 26 years and will be able to leverage that experience in trade marketing fairs to attract customers for corn starch internationally. Matco also has experience of selling its rice glucose division products, to the same customer base that will be targeted for corn starch in the food segment. There is already a big established market for corn starch and we expect that the market is further growing at a very rapid pace due to demand of textiles from Pakistan and Food & FMCG demand within Pakistan. There is only one existing large player in the market - leaving ample opportunity for a new entrant to provide options for customers. Pakistan economy is started to rebound in FY 2021 as the impact of the pandemic gradually fades and domestic demand recovers. Moreover, structural reforms should boost investment, while foreign demand is expected to pick up in tandem with the global economic recovery. Asian Development Bank projects growth of 1.5% in FY 2021, and 4.0% in FY 2022. Matco Foods Ltd. being Social Economic growth partner delivering its roll that will generate vacancies and economic activities in Pakistan, Insha’Allah. The Project is expected to be complete by June, 2022. About Matco Foods Matco Foods Limited is a leading publicly-traded agri-business in South-Asia, providing convenient packaged consumer goods and quality ingredients. The company’s products include predominantly basmati rice, rice syrup, rice protein, rice maltodextrin, Himalayan pink salt and other gourmet salts, spices, dessert mixes, rice flour, gram flour and many more. Matco has global portfolio of more than 150 corporate customers. It is the only agro processing company in Pakistan in which the International Finance Corporation (IFC) (World Bank Group) has invested equity. The company exports to over 65 countries and the flagship brand Falak is available in over 50 countries globally.

Barentz Pakistan enters into a Joint Venture with Matco Foods in Pakistan"

Hoofddorp, February 5th, 2020 Author

Barentz international B.V. and Matco Foods Limited officially announce the start of a new Joint Venture in Pakistan, following agreement between both parties. The aim of the new activity is to better serve the rapidly growing Pakistani food processing market with a target group of 200 million citizens. Matco Foods has built up an extended network within the Pakistan local food Barentz International offers the broadest high-quality ingredients portfolio within the global life science markets Barentz Pakistan will primarily focus on the markets for Human Nutrition and Pharmaceutical products Hidde van der Wal, CEO of Barentz, says: ‘We already had a good partnership with Matco Foods and we both see complementary business opportunities in the local Pakistan market. Pakistan has a fast-growing economy with a good variety of multinational and local food manufacturers. Our broad ingredients portfolio in combination with Matco Foods’ strong local network will certainly add value to the local life science markets, starting with Human Nutrition and Pharmaceuticals.’ Khalid Ghori, CEO of Matco Foods, adds: ‘In our relationship with Barentz we share the same family-business background; our knowledge-rooted sense for business and entrepreneurship. We have invested in processing facilities to produce ingredients such as rice glucose syrup, rice proteins and maltodextrin. Through these activities, we have an excellent insight into and an extended network with the local food industry. We are proud to have set up this joint venture with Barentz and to further explore their strong global ingredient portfolio.’ Barentz Pakistan, with Barentz as majority stakeholder, operates from Karachi. About Matco Foods Matco Foods Limited is a leading publicly-traded agri-business in South-Asia, providing convenient packaged consumer goods and quality ingredients. The company’s products include predominantly basmati rice, rice syrup, rice protein, rice maltodextrin, Himalayan pink salt and other gourmet salts, spices, dessert mixes, rice flour, gram flour and many more. Matco has global portfolio of more than 150 corporate customers. It is the only agro processing company in Pakistan in which the International Finance Corporation (IFC) (World Bank Group) has invested equity. The company exports to over 65 countries and the flagship brand Falak is available in over 50 countries globally. About Barentz Barentz is a global specialty ingredients distributor for the human nutrition, pharmaceutical, personal care and animal nutrition markets. Headquartered in the Netherlands, Barentz distributes ingredients and additives for products to small and medium-sized enterprises (‘SMEs’) and large customers globally. The Group sources branded specialty ingredients from leading manufacturers worldwide and its ingredients experts provide value-added technical support (including pre-mixing, blending, ingredient formulation and ingredient testing) from its state-of-the-art production facilities in Europe, North America and Asia. Established in 1953, Barentz has operations in more than 60 countries with a strong presence in Europe and Asia, and a growing presence in North America and Latin America. Today, the Group employs circa 1,100 people worldwide, sources ingredients from more than 1,000 suppliers and serves more than 15,000 customers. Please visit: www.barentz.com. For more information please contact: Marcel Hölscher, Global Head of Marketing & Communication marcel.holscher@barentz.com +31 (0)23 567 34 56 Saturnusstraat 15, 2132 HB Hoofddorp, The Netherlands

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